Events

Upcoming Webinars

Business Entity Formation

Wednesday, September 29th at 4pm - 5:30pm ET

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Looking for guidance on how to form a company? The Pace University Small Business Development Center (SBDC) is partnering with the City Bar Justice Center to explain the different forms of business structure and help you choose the right one for your business. The presenting attorney will describe the respective benefits and tax implications of each structure, as well as the steps and corresponding costs associated with each.

After the presentation, there will be a Q&A to address any questions or concerns you may have, and a review of free and low-cost 1:1 legal assistance available through the City Bar Justice Center.

Intellectual Property Rights

Wednesday, October 6th at 4pm - 5:30pm ET

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Have you developed an innovative product or service, and find yourself hesitant to share it with prospective investors or partners because you don’t want to see your concept stolen or duplicated? The Pace University Small Business Development Center (SBDC) has partnered with the City Bar Justice Center’s Neighborhood Entrepreneur Law Project to bring you legal professionals who will help you navigate through the intricacies of intellectual property law to better protect your ideas and business concepts.

After the presentation, there will be a Q&A to address any questions or concerns you may have, and a review of free and low-cost 1:1 legal assistance available through the City Bar Justice Center.

Integrating the Value of Sustainability into a Small Business Model

Wednesday, October 13th at 2pm - 3pm ET

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Today, key stakeholders expect companies to conduct business in a Sustainable manner; attentive to the company’s positive and negative impact on the Environment, Social structure, and Governance process (ESG). Such sustainability considerations are not just for large companies, but businesses of all sizes in all sectors.

Steven Mezzio, Ph.D., CPA, and Associate Dean and Executive Director, Center for Sustainable Business for Pace University's Lubin School of Business, and Richard Kravitz, Editor in Chief of The CPA Journal will lead this live session to achieve the following:

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• Help attendees better understand ESG context, terminology, approaches, and applications.

• Present the potential benefits associated with integrating ESG into a small business model, such as a more resilient supply chain, establishing ESG criteria for product/service development and vendor selection, attracting customers, partners and employees, and brand enhancement in the marketplace.

• Discuss the initial steps a small business can take to begin the process of strategically integrating and reporting ESG impacts and outcomes.

Make Better Business Decisions with Google Analytics

Thursday, October 14th at 6pm - 7pm ET

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Join Pace University Small Business Development Center (Pace SBDC) and Grow with Google Speaker Petia Abdur-Razzaaq:

Learn best practices and analyze trends about how customers engage with your business online, then turn these insights into well-informed, actionable decisions. In this session we’ll cover:

• An introduction to Google Analytics 

• Creating and understanding reports 

• Making goals 

• Using Analytics with other Google tools

Capital Expenditures & Criteria for Evaluating Business Investment

Wednesday, October 20th at 12pm - 1pm ET

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A critical decision facing many small business owners is capital expenditures or CAPEX. A business that wants to grow by launching new products or service lines or expanding into a geographical region may have to undertake capital expenditures. The investment usually calls for a substantial upfront outlay of cash, in exchange for uncertain future profits.  

This webinar will examine several criteria that can be used to make the investment decision, including:

• payback period

• return on investment

• internal rate of return

• net present value

The session will be hosted by the Pace University Small Business Development Center (SBDC) and led by Padma Kadiyala, Professor at Pace's Lubin School of Business. The webinar will cover each investment criterion, and compare their relative advantages and disadvantages.

Trademark Basics with the U.S. Patent and Trademarks Office

Wednesday, November 3rd at 12pm - 1pm ET

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The Pace University Small Business Development Center (SBDC) is partnering with the United States Patent and Trademark Office (USPTO) to offer a Trademark Basics webinar. As part of the session, the USPTO's Jason Lott, Attorney Advisor, Trademarks Customer Outreach, will navigate through the intricacies of trademarks and review:

- how trademarks, service marks, domain names, and business names all differ.

- benefits of federal trademark registration over common law rights.

- critical factors in selecting a trademark that will be federally registrable and legally protectable.

- clearance searches and whether to use an attorney to help avoid cease-and-desist letters.

- how to avoid "scams" perpetrated by companies not associated with the USPTO.

- what happens after registration and how to keep a registration alive.

Upcoming Webinars from Partner Organizations

New York SBDC Business Training

For information and registration links to other free webinars offered by the NY Small Business Development Center network click here. 

THE ART OF THE PIVOT: How to Adjust Your Course to Expand Profitability

September 29th at 11 - 12:15 PM ET

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Donna Johnson-Klonsky, MBA, PCC, and President of DJ Consulting Services, Inc., is teaming up with the New York Small Business Development Center (NYSBDC) to offer this accelerated workshop for small and medium-sized business owners looking to build their resilience, manage uncertainty, and pivot during turbulent times.

PPP Forgiveness Application: Forms, Calculations, and Documentation

October 20th, and November 17th; All Held At 2:30pm ET

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The  U.S. Small Business Administration  is hosting several webinars detailing the process of applying for Paycheck Protection Program loan forgiveness and the new direct forgiveness portal from the SBA. Click here to view specific dates and register.

II Annual Tri State Event: Herramientas de Éxito para su Negocio

15 de septiembre al 13 de octubre de 2021; Miércoles de 4:00 a 6:00 pm

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15 de Septiembre inicia el mes de la Herencia Hispana y para celebrar este acontecimiento, los Centros de Desarrollo de Pequeños Negocios de Connecticut, NJ & NY realizaràn una serie de seminarios sin costo al- guno dirigidos a proporcionar ayuda y asistencia a los Dueños de Negocios Hispanos.

Únase a nuestros Seminario en Línea donde nuestra expertos y Asesores del SBDC, hablarán sobre las diferentes herramientas existentes para poder llevar su negocio al siguiente nivel.

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Los Temas de Discusión Incluyen:

• Iniciando Su Propio Negocio en Tiempos de Pandemia

• Canvas: Su Nuevo Modelo de Negocio
• Seguros Comerciales para su Negocio
• Préstamos para Negocios Afectados por el COVID19

• Herramientas de Social Media & Marketing para impulsar su Negocio

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Evento Patrocinado por Small Business Administration, NJ Business Action center, NJ Small Business Development Center, The College of New Jersey, Mercer County Office of Economic Development, CT Small Business Development Center, OLE SBDC.

MWBE Training Tuesdays Online Webinars

Each Tuesday (Usually At 2pm ET) A New Topic Is Covered

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Marketing your business to the government can be a daunting process, but Empire State Development is working to make sure entrepreneurs have the tools they need to successfully bid on government contracts. The "Training Tuesdays" webinar series covers a diverse range of topics including how to submit a proposal, doing business with NYS agencies, upcoming contracting opportunities, effective marketing to the government, proper bid pricing, and more!

NYC Department of Small Business Services Webinars and Training

Numerous Days & Times

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The NYC Department of Small Business Services’ NYC Business Solutions Centers offer small business training sessions in topics such as QuickBooks and Minority & Women Owned Business Enterprise (MWBE) Certification. You can register for their free events and courses on Eventbrite. 

Amazon Small Business Academy

Numerous Days & Times; Some Past Recordings

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These various, scheduled and prerecorded sessions cover emerging digital strategies and brand building techniques and how selling online can become part of an overall business strategy, identifying the specific customer segment, and how to communicate brand messaging online. They discuss techniques for writing a compelling listing, processing an order, options for warehousing and shipping, managing customer service and returns, and how to learn from customer reviews. They explore optional tools available to help build awareness of the brand including advertising, deals, and coupons. Attendees will also learn about pricing tools and expanding into additional customer groups such as business to business sales and international geographies.