The Comcast RISE program offers marketing consultations, media placements, commercial creative production services, and technology services from Effectv and Comcast Business. To be eligible the US-based business must be independently owned and operated by at least 51% Black, Indigenous, and People of Color (BIPOC), been operating for more than one year, and located within the Comcast Business or Effectv service area footprint. The application deadline is February 7, 2021.