Amazon is partnering with Hello Alice to launch the Black Business Accelerator, which will provide $10K grants to black-owned businesses selling on Amazon. The program also provides access to business guidance, mentorship, and Amazon advertising credit.

To be eligible, businesses must be an Amazon Professional seller and upload a minority-owned business registration or certification to their account in Seller Central from the National Minority Supplier Development CouncilU.S. System for Award ManagementU.S. Small Business Administration, or SupplierGATEWAY, demonstrating the business is Black-owned based on the criteria of the certifying body.

The deadline to apply is July 29.