Team
Andrew Flamm
Director
​
Andrew Flamm serves as Director of the Pace University Small Business Development Center (Pace SBDC), which provides free high-impact consulting and training to small business owners and aspiring entrepreneurs. Among the services, the Center offers are helping small business clients to access financing, develop business plans and financial projections, and identify procurement opportunities and strategies for increasing sales. In this role, Mr. Flamm is responsible for strategic planning and capacity-building efforts, marketing, and communications to build greater awareness of the Center's programs and develop collaborations with a wide range of financial institutions, and managing operations to help our client's leverage investment and create jobs in their communities. He also spearheaded the Pace SBDC’s expansion to serve Brooklyn small businesses.
​
Prior to joining the Pace SBDC, Mr. Flamm was Senior Director at Empire State Development, where he managed a number of small business lending programs and oversaw the State’s pro bono small business mentorship program. He has also served in senior economic development roles for a number of business groups, conducted merchant organizing in low-income communities, and implemented small business financial and technical assistance training programs and helped underwrite small business loans for community-based lenders.
Mr. Flamm received a Master of Public Administration from NYU, and a Bachelor of Science degree in Business Administration from Washington University in St. Louis, and presently serves as an Adjunct Professor at Pace University’s Lubin School of Business. He also completed Coro New York Leadership Center’s Neighborhood Leadership Program and is an NYSBDC-certified Business Advisor.
Rawle Brown
Business Advisor
Rawle Brown is an NYS-certified Business Advisor at the Pace University Small Business Development Center (SBDC). Rawle has served as an SBDC Business Advisor for twenty years and assists existing businesses and entrepreneurs with business plan development and obtaining financing from banks and other non-bank financial institutions. His portfolio includes restaurants, retail, and service businesses along with many other types of industries. The portfolio is also geographically diverse and includes restaurants in Key West to staffing agencies in China to solar power equipment distributors in India to communications companies in Germany. Rawle is also the designated Procurement Liaison for clients attempting to benefit from Government contracts.
Rawle also represents his SBDC at forums and as a panelist at public events, while mentoring and training Pace University graduate students who work at the SBDC. Rawle was the 4th Runner-up Business Advisor of the Year in New York State in 2000 and 2nd Runner–up in 2009. He sees approximately 170 entrepreneurs annually and regularly receives superior reviews from his many clients. Rawle has generated well over $15 million in economic impact during the course of his tenure with the SBDC.
Prior to working with the SBDC, Rawle was a relationship officer with the Securities Banking Division of The Bank of New York. Before that, he was an auditor specializing in Brokerage Houses.
Rawle is a volunteer with the SAT Test Prep Scholarship (STEPS) Program, which encourages disadvantaged high-schoolers to pursue their dreams of attending college.
​
​Rawle is a member of Community Board 4 in Brooklyn (covering Bushwick) and is also a member of their Economic Development Committee'
Rawle has a BBA in Accounting from Howard University and an MBA from the Wharton School of Business at the University of Pennsylvania. He is also a Certified Public Accountant.
rbrown@pace.edu
212-618-6658
Sandra Cely
Advanced Certified Business Advisor
Sandra is a NYS Advanced Certified Business Advisor at the Pace University Small Business Development Center (SBDC), where she combines her expertise in finance, accounting, and business advisory with a passion for empowering communities. Originally from Bogotá, Colombia, Sandra began her professional journey in accounting and auditing within the hospitality industry at Club el Nogal. After immigrating to New York 23 years ago, she adapted to a new culture and refined her skills in the U.S. accounting system, starting with a bookkeeping role at a private transportation company.
Sandra’s career includes serving as Controller at Merchants Hospitality and as a Senior Accountant at Ascendus (formerly Accion East), where she saw firsthand the transformative impact her expertise had on individuals and communities. This inspired her commitment to small business support, which she carried into her roles at the NY SBDC, first at York College and later at Pace University.
​
Fluent in English and Spanish, Sandra has spent over a decade helping entrepreneurs overcome challenges and achieve growth. She has guided clients through major crises such as Hurricane Sandy and the COVID-19 pandemic, securing over $10 million in federal grants and loans and preserving more than 500 jobs in New York State. Her ability to navigate complex systems has made her a trusted advisor to small business owners.
​
Sandra’s work extends beyond advisory services. She has built strong partnerships with community organizations, financial institutions, and government agencies, focusing on empowering the Hispanic community. Her bilingual skills and cultural insight have created lasting impacts on the businesses and lives of her clients.
​
Sandra is currently pursuing an MBA at Pace University’s Lubin School of Business and holds an M.A. in International Business Management and a B.A. in Accounting from Universidad Santo Tomas, as well as an A.S. in Hospitality Management from SENA, Bogotá. Recently recognized with the NYS Advanced Certified Business Advisor Certification, a milestone that reflects her professional growth, expertise, and dedication to the community.
​
Collaborating with the Pace SBDC team and the broader NYS SBDC network, Sandra contributes to the success of small businesses while enhancing economic vitality and quality of life in New York State.
scely@pace.edu
212-618-6659
Greg Callender
Certified Business Advisor
​
Greg is a NYS-certified Business Advisor at the Pace University Small Business Development Center (SBDC). He has more than 23 years of SBDC experience, including 22 years with Pace University. During that time, Greg has provided business advisory services to over 3,600 existing and/or aspiring small business owners, and has been directly responsible for more than $56 million of credit and/or equity investment in over 180 companies. He has represented the SBDC as a small business subject matter expert appearing on national media outlets including Bloomberg and CNN. Greg has previously been recognized as a Runner-up Business Advisor of the Year. He currently serves on the NYSBDC Lender Relations Committee, and is a member of the NYSBDC Advisors Working Group.
Greg works with clients to thoroughly and objectively analyze their business models, prepare detailed business plans including pro forma financial statements, recommend optimal financing structures, and identify appropriate capital sources. Having worked with companies across a wide variety of industries, he briefly stepped away from the SBDC to serve as CFO of an SBDC client who was ultimately acquired by what is now Infor. A client of Greg’s in the alternative beverage space, with whom Greg worked since the pre-revenue stage, was ultimately acquired by White Rock Beverage Company.
Priding himself on building long-standing relationships, Greg has worked with some clients across multiple decades. In one instance, he initially helped a client obtain a start-up loan, then a few years later special September 11th financing, and most recently COVID-19 related funding.
Prior to joining the SBDC, Greg was an officer in the Corporate Restructuring Division of what is now BNY Mellon, where he managed a portfolio of loans to financially distressed companies with an aggregate credit exposure of over $50 million. He analyzed, negotiated, and prepared recommendations to the bank’s senior management with respect to the restructuring or sale of troubled loans.
Greg received his MBA in Finance from Fordham University, achieving the highest cumulative grade point average of his 371-person graduating class. He received his BS in Communications from St. John’s University.
gcallender@pace.edu
212-618-6657
Susan Gluck
Business Advisor
​
Susan is the newest Business Advisor to join the Pace University Small Business Development Center (Pace SBDC). She has used her strategic marketing knowledge and skills in a variety of fields (eg, finance, entertainment, travel, startups, and non-profits). During her time at SiriusXM Radio, Susan worked on the Interactive team developing web, email and social media, and later joined the Auto-Conversion marketing team, which helped grow the subscriber base 16% (i.e., adding $50M more revenue/month) during her time there. While earning her MBA, Susan led digital marketing efforts at AIChE where her collaborations with the sales, conference, education, and publishing teams led to a 19% y.o.y. increase in web traffic.
While Susan will address all business concerns of SBDC clients, her area of focus will be on strengthening their product marketing plans with an eye on increasing revenue and driving growth. With Susan’s expertise in digital media marketing, including email and social media, she will also help market the center.
Susan is a graduate of Pace University’s Lubin School of Business, having earned her MBA through the school’s Executive MBA program in 2019. She also received a certificate in Digital Media Marketing from NYU’s School of Professional Studies and earned her BA from Ithaca College. Susan is also a graduate of the French Culinary Institute and 600+ hours, yoga instructor-training certified. An avid connector, Susan is VP of Membership of the French/Bilingual Toastmasters of NY group, plus an annual volunteer at IC Alumni Networking Nights, and a member of The Product Group, a Meetup group that supports startups and founders in their pursuit to overcome product and business challenges.
Eeshani Juthani
Business Advisor
Eeshani Juthani joined the Pace Small Business Development Center (SBDC) in 2023 as a Student Intern and returned in 2025 as a Business Advisor. She specializes in digital marketing and has led successful marketing strategies across industries, including beauty, lifestyle, and insurance in Mumbai and New York.
​
Eeshani brings expertise in brand marketing, social media marketing, graphic design, website design, and marketing analytics. She is proficient in design tools such as Adobe Creative Suite and Canva, as well as website-building platforms like Wix and Squarespace.
​
Before joining the Pace SBDC, she worked at a marketing agency in Mumbai, where she managed digital strategy for six lifestyle brands—including jewellery and skincare—and significantly enhanced their presence on social media. After relocating to New York, she interned at amika, a professional haircare brand, and later worked at a health insurance company, further expanding her experience in consumer-focused digital marketing.
​
Eeshani holds a Master of Science degree in Social Media and Mobile Marketing from the Lubin School of Business at Pace University, where she graduated in 2024. Before that, she earned her undergraduate degree in Design from the National Institute of Fashion Technology (NIFT).
Roxanna Astorga
Counseling Coordinator​
​
Roxanna has worked for the Brooklyn Small Business Development Center since 1997 growing, learning, and acquiring a vast amount of knowledge on the small business and startup industry. Roxanna’s role grew over the years from administrative support to office manager. Roxanna works directly with the center director in assisting and managing accounts, payments, receivables, and travel reimbursements as well as assisting the director with program planning, creating and distributing marketing materials, handling the center’s social media platforms, and executing events such as educational workshops and networking sessions.
Nishtha Sood
Intern
​
Nishtha Sood is a student intern at the Pace University Small Business Development Center (SBDC). She is currently a graduate student at the Lubin School of Business pursuing a MBA in Marketing Analytics.
With experience in marketing strategy, data analysis, and digital engagement, Nishtha has worked cross-functionally to research and establish partnerships with businesses. She has also managed content creation and social media strategy for platforms like Facebook, Instagram, LinkedIn, and YouTube, enhancing brand visibility and audience engagement.
​
Her technical expertise includes proficiency in R, SQL, Tableau, and Power BI, allowing her to analyze data effectively and generate actionable insights.
Originally from India, Nishtha moved to NYC in 2024 to attend Pace University. She is excited to contribute her analytical skills and experience to the SBDC team.
Caroline Gomes
Intern
​​
Caroline Gomes is a student intern at the Pace University Small Business Development Center (SBDC). She is currently pursuing a master’s degree in Marketing Analytics at the Lubin School of Business.
​
Originally from Brazil, Caroline moved to the U.S. in 2019 on a volleyball scholarship to Colorado and later completed her BA in Business Management in Hawai’i. As a first-generation college student, she has gained hands-on experience managing projects, developing marketing strategies, and conducting market research to support small businesses.
​
​Her 12 years as an athlete have instilled invaluable leadership and teamwork skills. Combined with her technical expertise in Web Development, Editorial Design, Excel, and social media platforms, these skills now drive her data-driven approach to marketing.
​
Now based in NYC, she is excited to apply her analytical mindset and diverse experiences to make a meaningful impact at the SBDC.
